Vorda brings Meta and Google into one view, finds the campaigns that lose money, puts a euro figure on it and prepares a concrete change with the creative already made. You approve it, Vorda carries it out, then shows you what the change actually did.
38% of the budget goes to an audience that does not convert. Your most profitable segment gets 11%. I suggest shifting it, estimated gain +€1,240 per month at the same spend. Approve?
Ads, traffic, organic search, the product feed and real orders. Everything is read through the platforms’ official interfaces and everything is counted the same way, so the numbers finally agree with each other.
The data sits in separate places, every platform counts conversions its own way, and there is never time for optimisation. Here is how it looks now, and how it looks with Vorda.
Through the platforms’ official interfaces, in a few minutes and without passwords. You can revoke access at any time and the accounts stay yours.
Twelve sections about the account: measurement, structure, targeting, creative, funnel, website, organic search, competitors. Every claim has evidence behind it, or it is not shown at all.
Monitoring runs around the clock and knows your seasonality, so it will not wake you on Valentine’s Day. When it finds a break, it names it and prices it in euros.
Strategy, copy, artwork, campaign, publishing. Six steps, each with its own approval. Nothing is written to your account without your click.
Three situations from an ordinary week. The numbers are illustrative, the shape of the answer is exactly what you get in the app.
Search · Brand spent €412 over 14 days and brought 3 orders, ROAS 0.7. Performance Max covers the same queries at ROAS 4.2 and takes 19% of the budget. I suggest cutting the Search budget to 40% and moving the difference. Estimate at the same spend: +€860 in revenue per month.
From the feed I picked 20 products that are in stock and carry the highest margin. Ten headlines and three descriptions fit Google’s limits, the landing page points to your own domain, and twenty keywords are split into two groups. I will produce the artwork only once the copy is approved, so nothing is paid for images attached to text you are going to rewrite.
Overnight Google changed the bidding strategy on two campaigns. Shopping · SK hit its daily cap at 11:40 and did not run for the rest of the day, which is €92 of demand left on the table. Changes the platform made on its own are in the change log with timestamps.
You approve directly in the chat. Until you click, nothing is written to your ad account, and once the write happens, Vorda reads it back before it says the job is done.
Meta, Google Ads, GA4, Search Console and Merchant Center in a single interface. One screen instead of five logins, and one definition of a conversion instead of three.
Twelve sections from measurement to competitors. The audit is drawn from the file, so Vorda will not write a claim it has no data for. When it does not know, it says so.
A daily snapshot with no model involved, ROAS, order and budget indicators, and a seasonality calendar. The model wakes only on a finding, so you get a message when there is something to say.
A library of moves from budget reallocation to bidding strategies. Each one shows a euro estimate, and after the change a before-and-after comparison, or an admission that it cannot be measured.
The feed produces assets in every ratio Google accepts. The product is placed from the original photograph, and every piece passes a fidelity check and a check for painted-on lettering.
You set the autonomy from "propose only" to "act on your own within these limits". Every write to the account is verified by reading it back and recorded in the change log.
Vorda stands on three levels that never merge. Money and identity at the top, the work in the middle, delivery at the bottom. If you have a single brand, the switcher never appears and you never learn there are three levels.
Who pays and who is legally responsible. Billing, credit and membership live here and nowhere else.
The name you work under. Your own agency, your own store, several brands side by side without mixing the data.
Who exactly it is for. You choose what to call it: clients, departments, locations, countries. Platform connections hang here, so accounts stay with whoever owns them.
Four roles from Owner to Analyst. Access is granted to a brand through a public Business ID, and both sides confirm it and can revoke it, exactly as in Business Manager.
Whoever paid for the output owns it, and grants a lifetime licence to whoever it was made for. When the collaboration ends, the creative stays with both sides.
You spend month after month and want to know which part of the budget actually sells. Vorda shows it in euros and gives a concrete step, not a suggestion to tweak something somehow.
You decide alone with no analyst behind you. Vorda counts and watches around the clock, so you spend your time on decisions instead of collecting numbers from three interfaces.
All your clients under one roof, each with their own view and their own access. The basis for reporting is ready, and the time saved on collecting it by hand goes into the work the client actually pays you for.
More brands, more countries, more teams. Roles, delegation and per-brand consumption are built in, so you can say what each part of the company costs.
Vorda starts with advertising because that is where you see a result fastest. We are heading further, more channels and a wider view under one AI that sees where your money goes. One goal: see, save, grow.
On the call we look at your account and show you the whole picture: what leaks, what to back and what it does in euros. Your numbers, not a pitch deck.
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